Busi­ness strategy de­vel­op­ment

A business strategy forms the basis for the successful derivation of product strategies and business models. It thus ensures the company's future success by describing the path to an entrepreneurial vision and exerting a direct link to the corporate strategy. Successful companies therefore do not try to copy or outdo their competitors. By clearly differentiating themselves from the competition, they occupy a unique position in the market.

Position yourself successfully in the competition of the future and develop your individual business strategy together with us!

 

Cus­tom­ised solu­tions for your suc­cess

1.

Analysing the initial situation

Based on your corporate strategy and your current business areas, we analyse your initial situation and define the current state of the market. Building on this, opportunities and threats for the future are analysed by looking at trends and competitors, for example. In this way, we derive the levers for your individual business organisation of tomorrow.
 

Your benefits:

  • Documented current situation of the business field
  • Shared understanding of the business
  • Recognising opportunities and threats to your business in the future
     

→ Analyse your company to identify suitable levers for your business design.

2.

Development of consistent strategy variants

Possible courses of action are identified for the strategic levers in order to determine alternative strategy options. We assess their strengths and weaknesses in the competitive environment. In combination with the definition of clear objectives for the individual business areas, these evaluated strategy options serve as a basis for decisions on the future direction of the business area.
 

Your benefits:

  • Consistent strategy variants for promising competitive positions
  • Use of established tools for determining and evaluating strategy variants
  • Decision template for your management through several strategy variants
     

→ Identify strategy variants that lead to advantageous competitive positions!

3.

Selection and development of a suitable business strategy

To select a promising strategy, the strategy alternatives are compared with the strategies of competitors. This allows the uniqueness of the strategies to be determined. In combination with the previously identified strengths and weaknesses of the alternatives and an analysis of the potential benefits and implementation costs, the appropriate strategy can be selected. A detailed implementation plan is drawn up for this strategy in order to realise it within a specified period of time.
 

Your benefits:

  • Analysis of the uniqueness of the strategy in your industry
  • Elaborated business strategy to differentiate you from the competition
  • Roadmap for implementing and managing the business strategy
     

Plan the implementation of your individual business strategy and use it for your future success!

Con­tact per­son:

business-card image

Timm Fichtler

Advanced Systems Engineering / Heinz Nixdorf Institut

Team Lead Business Engineering | Data-Driven Product Management

Write email +49 5251 60-4513