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Product Engineering

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Identifying and Exploiting Success Potentials of Tomorrow

Product and production system innovations are important levers for ensuring prosperity and employment in the future. Mechanical engineering and related areas, such as the automotive industry, are playing a key role today. These sectors demonstrate the relevant success potentials of the future. It is essential to identify these potentials early on and to exploit them at the right time.

Information and communication technology does not just lead to increased productivity – but also to the creation of new products and new markets. Our general aim is to increase the innovative strength of industrial companies. Our key activities are:

  • Strategic Planning and Innovation Management
    The basic aim is the analysis of product requirements for future markets. Basically, it is about anticipating the development of technologies and markets, as well as creating technology, product and business strategies.
  • Design Methodology for Mechatronic Systems
    This level involves the interdisciplinary design and specification of mechatronic systems, methods for increasing the reliability of such systems, as well as development guidelines for products that include new technologies, such as the MID-technology (Molded Interconnect Devices).
  • Production System Planning
    The focus lies in the strategic conception of production systems for mechatronic products. This conception is characterized by the interplay of process planning, place of work planning, production resource planning and production logistics.
  • Virtual Engineering
    Technologies like Augmented Reality, Virtual Reality and Simulation increase the efficiency of Product Engineering.

When it comes to implementing these services in practice, UNITY AG is the first point of contact. UNITY AG received the TOP CONSULTANT award in 2010 and is therefore recognized as one of the best management consultancies in Germany.

The aim of our teaching is to supply our students with a comprehensive overview of modern industrial companies, in order to highlight the success potentials of the future and to illustrate ways of achieving these potentials. Our students gain the expertise that is necessary for an industrial career of the future.

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